When Geeks inherit the Press

I don't usually review publishers on this blog but why not? An innovative bunch of bibliophiles like AngryRobot are well worth celebrating and with their reader-centred, geeky passion, they are quietly changing the landscape we all write and publish in. Angry Robot is the brainchild of MarcGascoigne, its MD, who on Thursday last regaled LeicesterWriters' Club with tales of life on the inside of the machine. Formerly peddling genre books to 'spotty 14 year old boys' in Warhammer shops, his success in this niche led to the publisher giant HarperCollins approaching Gascoigne in 2009 to 'come do something innovative for us.' It's to his credit he knew exactly what he wanted when that offer came knocking. Angry Robot's mission was to break out of the mould of 'books with spaceships or wizards on the cover', as their mission statement says:

'To the new generations of readers reared on Dr Who and Battlestar Galactica, graphic novels and Gears of War 2, old school can mean staid, stuck in a rut. “Crossover” is increasingly the way forward and you’ll find plenty of it here … if there’s an energy in a book that gets us jumping up and down, we’re all over it.'

So far, so good for sci-fi/fantasy fans – but what about the rest of us? Gascoigne's business plan also intended to shake up the prevailing mode of publishing. 'Corporate monoliths', move over – 'we're hobbyists, fans, geeks, nerds' – the people behind Angry Robots are the readers as much as they are the producers and marketers. For geeks, read 'people with a passion for sharing stories'. They therefore proposed a 'menu of formats' that includes Physical paperbacks, Limited run special editions in leather or hard-covers, eBooks, Downloadable audio and release of the text in all of these formats simultaneously. I lost track of the plot twists he related around ownership and sell-ons with the publishing giants but they still have 'partners' in Faber and RandomHouse and the mission is intact. An example of their reader-friendly approach is their current offer of the Angry Robot Clonefiles programme;

'a growing number of indie book shops in the UK and the US are able to offer their customers both the paperback and eBook version ... for just the price of the paperback. So you can buy the ebooks for yourself and give the paperbacks to your friends and loved ones as presents.'

See? They get that readers enjoy both the physicality of a well-produced paper copy and the convenience of e-readers. And they know that part of the pleasure of reading is sharing stories. This is especially true of the genre they deal with where typical readers get through dozens of books and tweet and blog about them, in between running up costumes for another steampunk convention or trying out the last game. (These are the same fans who kept Dr.Who going through the dark, wasteland years by writing their own fanzines and novelised episodes.)

 

 

 

I have been especially impressed by Angry Robots' canny approach to harnessing their readers' passion for 'finding the good stuff' and passing it on. On their website, they are recruiting a 'RobotArmy' of reviewers and bloggers who can 'Take the Robot's Shilling' and download Advanced Review Copies in exchange for an 'honest review' on sites which have their own established genre audience. (Loving the BattlestarCylon references btw in the red-eyed robot logo.) Recently I watched on Facebook as Rod Duncan's new Steampunk novel, TheBullet-Catcher's Daughter garnered dozens of reviews, interviews and blog tours months before the official launch. Gascoigne told us they only have 5 people working for Angry Robot, yet they have hundreds or possibly thousands of committed fans sifting and promoting 'the good stuff'.

So the occasion for this fascinating industry speaker was a book launch of TheBullet-Catcher's Daughter, a new title by Angry Robot. The event was hosted by Leicester Writers' Club and the author was our own Rod Duncan, a long-standing member, previous crime-novelist and well-respected writing tutor. It drew the crowds who rose to the invitation for Steam-punk fancy dress with a gusto that would have endeared the boys from the BigBang Theory. Marc, who delivered an entertaining history of the new genre ('Steampunk is what happens when Goths discovered brown') turned up in the uniform of a Nerd. The rest of us sported hat-pins, airship goggles and scarlet brocade corsets. As ever, I'm grateful to Ambrose Musiyiwa for his photographs which captured the fun and the readers' rapture at Duncan's taster chapter. We snapped up copies, snaffled cake and not a one of us won't have learnt something about how to keep our readers close in the game of 'pass it on.'

The Bullet-Catcher's Daughter

Don't ask me how I got my hands on a copy of a book that has yet to go on sale. That information is on a need-to-know basis and more than you can afford. But this much I will tell you freely. From the ingenious art work of Will Staehle – that blood-red Victorian purse/ metallic hand – to the fabulous title, The Bullet-Catcher's Daughter, Rod Duncan's first novel in the Gaslit Empire series promises a thrilling and duplicitous read. And it delivers. This treat from imprint Angry Robot (loving their Cylon logo too!) is coming to Steampunk fans this September, with a sequel hot on its heels next spring. It has as much peril, mystery and mashed-up Victorian-futuristic technology as you could wish but above all, what will be bringing this reader back for more is the central character; gutsy cross-dressing private-detective, Elizabeth Barnabus. She is alone in this world but for a fictional brother and a remembered father. 'I'm no more than a shadow,' she tells a would-be admirer, 'and can have only such friendships and feelings as a shadow might'. Only one job away from destitution, she yet turns out to be a cunning and always courageous match for the shadowy Agents of the all-powerful International Patent Office. Appealingly, she is an accomplished liar as well as a reader of others' deceptions.

 

'Illusion was my inheritance,' she confides early on. From a childhood spent in The Circus of Mysteries, she has learnt ' … the gift of being, when needed, my own twin brother.' Without this skill, Elizabeth cannot survive as a woman on the run exiled in a land where females cannot own property or run businesses. 'Equal but different' is the slogan of the Anglo-Scottish Republic, a rather Puritan world where the Rational Dress Society enforces strict codes about women's clothing: 'That is not a hat and you are not properly dressed.' Elizabeth, masquerading as a Victorian gentleman 'intelligence-gather', is a deviant living in the shadows of Leicester's waterfront on an old canal-boat, Bessie. Duncan convincingly explores the mechanics of her gender-manipulation: 'Men fancy they recognize a woman by her dress, figure and face but it is more through movement …' Elizabeth enjoys strolling through the city with the easy swagger of a man: 'rolling the shoulders … occupying the centre of the road.' However much she can handle a weapon and calculate an escape route, this action-heroine is young and at times, emotionally volatile. 'I don't know if it was fear or anger that made me act,' she reflects after shoving a loaded revolver in a thug's mouth. What's for sure is you're rooting for this outsider who is not only a wanted 'fugitive from a contract of indentured servitude' but also a Gypsy who arouses a casual bigotry in officials of the Republic.

Elizabeth has crossed all sorts of lines in a novel pre-occupied with boundaries of many kinds. A runaway from the Kingdom of England and Southern Wales, she occupies the middle-space of Leicester, a city bisected by the historic partition of England (an irony this Irish reviewer enjoyed.) As a citizen of the real Midlands centre, I thought the sense of place enriched the novel with its Turkey Café, Darkside Coffee House and Gallowtree Gate, complete with gallows. The twin border-checkpoints are a step away from Leicester's iconic Clock Tower. Another location I recognise as 'the Lanes', offering 'an alternative shopping experience' of boutiques and 'emporiums', has become Duncan's 'the Backs … that dark warren of narrow streets, blind alleys and iniquity.' I found myself wanting a map in the book (apparently this will be found in the accompanying web-site on publication) but then again, my Leicester is not the fictional city. Rather I am looking at a setting reflected back in the distorting lens of a fairground-mirror. Similarly, I kept thinking I had gotten a foothold on the history of the book, drawing on my own knowledge of the English Revolution, the Luddites and Empire etc. But like a tourist who's strayed into the smuggler's den of the Backs, I am easily way-laid. It makes no sense that the emerging bourgeoisie of Cromwell's Puritans would build a realm so hostile to technological innovation. And which century am I in when a reference to the 1970s is dropped in as a teaser never to be explained? History-as-we-know it, fragments of that narrative, have been shaken up in the kaleidoscope of Duncan's invention. It is this kind of total 'world-building' that draws in the reader and I hope to master this alternative history as it unfolds over several volumes.

 

 

I soon stopped trying to map my way through, too caught up in the rapid pace of Elizabeth Barnabus' adventures. The protagonist is continuously on the move, taking an airship to Lincolnshire, where she pursues Harry Timpson's Laboratory of Arcane Wonders, and later to London where she not only risks capture by her old enemy, the Duke of Northampton, but even enters the citadel of the terrifying International Patent Office. The Lincolnshire scenes will delight fans of the cult-TV series, Carnivale – I'll say no more – and the capital is at once Dickensian and deliciously fantastic with its International Air Terminus at St. Pancras. The tension of quest and discovery is constant. And Elizabeth Barnabus has more secrets and back-story packed into her trusty portmanteau than her friends can possibly know or the agents of the Patent Office suspect. 'Illusion is story,' she advises us, quoting her long-lost father, '… weave it with characters … and love and loss and the audience will follow you as children … followed the Pied Piper of Hamlin.' Here are Mysteries wrapped in Disguises moon-lighting as Plots. The closing pages promise that The Gaslit Empire will yield many more before its rumoured 'Fall'. This reader is booking her ticket for the show and marking off the months till the sequel 'Unseemly Science' rolls into town.